The 3 Keys to Marketing Your Funeral Home in a Changing Industry

To say that we live in “interesting” times would be a gross understatement. Rising cremation rates, tighter margins, more fragmented families choosing to do nothing, employees who see this as a 9 to 5 job instead of a professional calling....some days it must feel like the perfect storm has hit your funeral home. Over the years I have successfully applied…

Read More

The Future of Funeral Home Marketing is Inbound

Do you have too many telephone prices shoppers? Do you ever have a family come in and make arrangements, say they need to think about it, and end up going to a competitor who undercut your price. Most funeral home would answer yes to both questions. In this article, I will introduce you to a style of marketing that may…

Read More

5 Strategic Planning Myths

In this article I am going to describe 5 funeral home marketing strategic planning myths that are common among funeral home owners and managers. Myth #1 – Families don’t have any money There is no doubt that the economy has hurt a lot of families. Rampant unemployment, stock market ups and downs, and the crash of the housing market have…

Read More

Price Shoppers

Funeral Home Marketing Training - How do you respond to a price shopper? Watch this video to learn an innovative approach. [flv:http://www.dev1.funeralsuccess.com/videos/funeralhomemarketing-Price.flv 320 280]

Read More

5 Ways The Cremation Client is Different

Funeral Home Marketing Training - Having a hard time understanding your cremation family? Watch this video to learn the 5 ways that a cremation family is different from your traditional family. [flv:http://www.dev1.funeralsuccess.com/videos/funeralhomemarketing-5-ways.flv 320 280]

Read More

A Cremation Friendly Website

Funeral Home Marketing Training - Is your website sending the wrong message to a cremation family? Watch this video to learn more. [flv:http://www.dev1.funeralsuccess.com/videos/funeralhomemarketing-website.flv 320 280]

Read More

Some Surprises In The Data

Funeral Home Marketing Training - You can learn a lot by checking the marketing data that Google Adwords provides. Watch this video to learn a few surprising things. [flv:http://www.dev1.funeralsuccess.com/videos/funeralhomemarketing-surprises.flv 320 280]

Read More

Innovations You Should Consider

Funeral Home Marketing Training - Is your funeral home basically the same as every other funeral home in town? Watch this video to learn some easy innovations you should consider. [flv:http://www.dev1.funeralsuccess.com/videos/funeralhomemarketing-innovation.flv 320 280]

Read More

Should You Add Pet Services?

Some funeral home owners are adding pet cremation services. Is that the right thing to do from a marketing perspective? Watch this video to learn more. [flv:http://www.dev1.funeralsuccess.com/videos/funeralhomemarketing-pet.flv 320 280]

Read More